Where Did Gingerbread Houses Come From?

The tradition began in Germany, where bakers created intricate gingerbread designs inspired by the famous Hansel and Gretel fairy tale. Over time, gingerbread houses became a popular Christmas baking activity, bringing families together to decorate and create festive memories.

A Christmas Tradition for All Ages

Today, building a gingerbread house is one of the most popular family Christmas activities. Whether you bake from scratch or use a kit, it’s a fun way to get into the festive spirit.

And what goes perfectly with gingerbread decorating? Cake, of course.

Festive Treats to Share

Make your Christmas celebrations even sweeter with a selection of festive favourites from Sponge:

Chocolate Fudge Cake – rich, indulgent and perfect for sharing.

Christmas Brownies – a festive twist on our bestselling letterbox treats.

Baby Sponges – ideal for festive gatherings and afternoon tea.

Cake Cards – send cake by post and surprise loved ones this Christmas.

Letterbox Brownies – the perfect Christmas gift delivered straight through the door.

Making Sweet Christmas Memories

Whether you're decorating a gingerbread house, sharing a Chocolate Fudge Cake, or sending a Cake Card to someone special, Christmas is all about creating moments together because the best festive traditions aren't just about the treats—they're about the memories made along the way.